May 4, 2012

Why You Must Craft Your Tweets For A Life Beyond Twitter

A quick look around and you will see Twitter spilling over into all types of media. In a new report, Tom Webster of Edison Research revealed that nearly 44% of US American adults see tweets on a daily basis. Yes, daily. These are people who may not necessarily be using …

April 17, 2012

One Billion Reasons for Your Brand to Use Instagram

By now, you’ve probably heard that Facebook recently spent $1 billion to acquire the mobile photo-sharing application, Instagram. *Yawn* That’s old news. What you probably haven’t heard is that your posts on Facebook only reach between 3% to 7.5% of your fans, according to PageLever. By understanding EdgeRank in a …

April 9, 2012

Class of 2012, Get Social

Wide-eyed and eager, 2012 graduates will soon be making their way out into the real world. These socially savvy digital natives have got a pep in their step, a drive to learn and loyalty to boot. Oh, and they are using online paths to connect to you, prospective future employer! …