December 13, 2010

Argyle Social Social Media Marketing Hacks – Part Three

Previously, in the Argyle Social Social Media Hacks Part the First and Part Two, we gave you some practical tips improving your social media marketing strategy. I understand if you’re still reeling from the force with which that marketing expertise smacked you in the face. But it’s time to get …

December 11, 2010

Social Media Marketing Hacks – Part the First

Practically everyone who uses social media marketing has asked the same questions again and again. The questions that seem too complicated to answer with certainty. Questions like… How do I reach my target audience? How can I measure my social impact? How did Pete Cashmore become both insanely attractive AND …

December 6, 2010

3 Rookie Mistakes in Social Media Marketing

Social media marketing is a powerful business development channel. No surprise there. And there are a plethora of tools out there within social media to help you make the most of the platforms, especially for Facebook and Twitter. But we see a lot of missteps in our line of work. …

December 1, 2010

Qualitative vs Quantitative Measurement in Social Media Marketing

In the world of social media marketing, there is a fundamental principle we all need to embrace: you can’t track everything. (Doh.) Okay, okay. Back up. You can try to track everything. But with the huge variety of strategies and tools out there to track social media efforts, you could …

November 25, 2010

Argyle Social at the Internet Summit 2010: the not quite instant replay

How would you feel if you talked for 16 hours straight, standing up, two days in a row? Well, that’s about how Adam and Eric felt after the Internet Summit 2010 and why it took a few days for them recover and write about it. First, Eric participated in the …

November 16, 2010

Argyle Social is for #TeamCoco

When Conan O’Brien was canned by NBC, the storm that followed was one that could easily be described by one simple word: epic. Argyle already had mad love for him, but we have even more now that he has become a celebrity poster child for the power of social media …

November 15, 2010

Argyle CEO Eric Boggs takes the stage at Internet Summit 2010

Here at Argyle Social, it’s no secret we fly our geek flags pretty high. And we’re about to be joined by more than 1,000 of our closest friends. The third annual Internet Summit will be happening around the corner in Raleigh from November 17-18, 2010. This event brings together thought …