November 5, 2012

Introducing Argyle Contacts

Customer relationships are the underlying driver for all of your social marketing efforts.  Yet no social products effectively connect the dots between social relationships and customer relationships. …until today. We built Argyle Contacts to help Community Managers and social professionals build stronger customer relationships that drive revenue and retention.  We’re …

ALT_CHART5_6wys-icons_FNL
July 24, 2012

Thoughts On Altimeter’s Social Media ROI Cookbook

Susan Etlinger and Andrew Jones from Altimeter Group published a thoughtful research piece on how brands measure the revenue impact of social media. I’ve embedded the full report below. Obviously this topic is near and dear to our hearts at Argyle – plus I did a call with Susan as …

July 19, 2012

2012: End of the Mayan Calendar / Start of the Argyle Calendar

Turns out the ancient Mayan Long Form calendar was the world’s first Content Calendar, and 2012 is just when they ran out of posting ideas. But don’t worry! Argyle’s new content calendar easily displays all content — past, present and future — for all your properties. It’s live in your …

June 5, 2012

Move Mountains with Social Data

We announced our new Social Signals API this morning.  You can read the Social Signals press release here.  We’ve been cranking away at this for the past couple months, so we’re excited to share it with the world. The Social Signals API represents the beginning of a new era for …

Argyle Social Equips Community Managers With Tools For Cross-Channel Social Marketing Integration

We announced some exciting new product stuff today – our Social Signals API and a Salesforce.com integration. You can read the press release below.  Look for additional commentary from Argyle CEO Eric Boggs later today. Jill @ Argyle. —— Argyle Social today announced two significant enhancements to its social media …

May 25, 2012

What’s Your Brain Tumor Strategy?

There are things that matter in our business, like working out your monthly social reporting process or figuring out your social business strategy. Then there are the things that REALLY matter in our business, things that make the other “important” stuff seem very, very small. A few months ago, Bill …

April 23, 2012

Sharing Seamlessly With Argyle

Our goal at Argyle is to make your social media marketing as seamless and powerful as possible, and with these three new updates, we’re doing just that. New and Improved Post Report—Now with Facebook Insights! Data-driven marketers are gleaning information from Google Analytics, Facebook Insights, and their trusty Argyle Social …

February 28, 2012

Facebook’s Leapling Case No.1: Claire

Whether you call them leaplings, leapers, or leap babies, they’re pretty hard to find – those elusive creatures born on February 29th. Our own Argyler, Claire, is one such lucky gal. For her big number 7, we met up and asked her four questions about her day of birth. What’s …

February 23, 2012

Social Commerce: Fact or Fiction? [infographic]

Everyone agrees — social commerce is the next big ecommerce revolution. But it’s certainly not happening overnight. Check out our infographic, below, to see how retailers and customers are adapting to the changing landscape. As always, feel free to embed on your own site. :) How do you think this …

December 16, 2011

On Turning Two

Yesterday marked Argyle’s 2nd birthday and before our celebration, I asked our Founders, Adam and Eric, to reflect on the past year. How is Argyle different at year 2 as compared to year 1? Eric: There are a thousand differences. The contrast between our 1st and 2nd birthday reflects a …