Argyle Enhances Lead Scoring with Social Actions

Score Leads with Key Social Metrics

Assign value to every social action with social scoring then use that social score to infer the level of interest and activity of prospective leads, creating a more complete picture of a prospect's passions.

View Complete Social History in Pardot & Marketo

Provide your sales team with a complete picture of a prospect's conversations by adding social media to their activity logs. Logs of retweets and replies can provide pivotal insights into your sales team's prospects.

Highlight Social Users with Higher Engagement

Identify your most active followers based on their clicks, mentions, comments, and shares and create custom campaigns to ensure they're the first to know about, and share, new content.