Elegant Social Publishing
Social media marketers post content all day. You need a publishing interface that will do exactly what you need quickly and with minimal fuss. We built a simple, elegant posting interface to do exactly that. Let us show you how much more efficient you could be.
Post to Facebook, Twitter, and LinkedIn
You need to be where your customers are, and your customers are on Facebook, Twitter, and LinkedIn. Use a single posting interface to efficiently publish your content to all three networks.
Post Photos, Links, and Status Updates
However you want to communicate with your customers, we've got you covered. Simple status posts, trackable links to shared or owned content, attention-grabbing pictures — publish what you want right from our posting interface.
Post Now, or Schedule Posts in the Future
One of the most common mistakes in social media marketing is only posting content during work hours. It's likely that your customers aren't always listening while you're at work! Schedule your posts to maximize your exposure and optimize your ROI. For more information on post timing best practices, check out our infographic.
Push Updates From Your Blog Automatically
You just spent hours writing new content for your blog, let us save you some extra time and push out your social updates automatically. We'll even stagger posts from different accounts to maximize your total exposure. Worried that automated posts decrease your engagement? They don't. Read our study.
Publishing Content Workflow
How many "oops" moments does it take for brands to realize that their social publishing needs to have a process behind it? We provide post approval workflow natively. Allow your users to post freely, or require posts to be approved before they go out — it's up to you.
Integrate With Your Web Analytics Tool
One of the biggest challenges digital marketers face in measuring social media is that most social traffic shows up in your web analytics tool as "direct". These visits don't get attributed to your marketing efforts. We integrate with your web analytics tool of choice — whatever tool that is — to fix this.
Custom Short URLs
Your shortened URLs show up in almost every post you make, and they show up when your fans share your content. Do you want to advertise for your shortening service, or do you want your links to represent your own brand? We thought so. Setting up your own custom shortener is a snap — let us walk you through it.
Custom Publishers
EdgeRank is unforgiving. If you're using a common social publisher, Facebook will collapse your posts together with others' posts in the news feed, reducing the number of impressions you receive. The best way to solve this is to use your own social publisher. All your posts will come out "via (YourCompany)" and won't get collapsed with other posts. More impressions and custom branding: a definite win-win.